Examples of How to Write Product Descriptions that Sell

Does the content of your product attract the audience to click try or buy? Or do you just explain about your product and tell audience what it does? For Lifestyle Content Writers, the best way to write amazing product descriptions is to follow a reliable process in order to connect, sell, and persuade. You have to understand exactly who it is that you wish to purchase your product.

1

  • Create a Comprehensive List of Benefits and Features

I know you are going to love to talk about your products. Perhaps you have spent lots of months or years in order to develop your app. You enjoy offering folks with all of the specs, the features, and the details, and that’s what readers would like to read about. Do you think I am saying right?  Not really!  Potential customers will not interest to understand what your product is. They would like to get knowledge about what’s in it for their profit. How can this product make their lives better?

Before you start Lifestyle Freelance Content Writing Jobs for the product, you should make a list of your specs and features, and after that translate them into advantages. A benefit is a description of what that feature does for your users and on the other hand a feature is a reality about your product. An advantage of the product can be phrased as a positive or as an issue which is decreased or avoided.

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  • Create a Scannable Format

According to a research, on the web page folks read only 15% of the words.

To lure folks to trial your app or purchase your product, they will read your content on the web page. So how do you attract folks in order to stop scanning your page and begin reading your copy’s content? You should write about product in a scannable format like bullet points, subheading, etc.

·         Write a First Draft

For Entertainment Content Writing Jobs, once you have planned your content and understand who your purchaser persona is, you can write a first draft easily. You can go through the list of objections, benefits, and features and rank the list in a perfect way that your purchaser can find easy to follow.

If the list of objections, benefits, and features is actually short, you can add very important advantages first and the less important last.

Make your content for product description persuasive and comprehensive by explaining all of the advantages of your product, and ensure you take away normal objections. If your users are worried about how difficult it is to sign up for the app, then you should tell how immediately they may do it.

Educational Toys – How do Parents Choose the best Toys For their Child

The choices are mind numbing. Walk into any toy store or the toy section of any department store and there are shelves and tiers of toys labeled ‘educational toys’. There are books, games, dolls and the list just goes on and on. It includes everything from an infant’s building blocks to Leapfrog interactive games. The sheer variety is overwhelming. How does a parent or a grandparent choose the best educational toys for the children in their lives? Will the child like it? Will it hold up under the abuse of play? Will it accomplish the purposes for which it was purchased? And finally, is it a good value for the money?

The first rule that parents and grandparents should keep in mind is to buy educational toys that are age appropriate. The temptation is nearly overwhelming to buy children, especially infants, toys that reflect the interests of the giver. For example, how many times have you seen fathers who were sports enthusiasts give a child a piece of sports equipment that was way beyond the youngster’s ability to use. Footballs, fishing rods and bows and arrows given to infants and toddlers are a complete waste of money. Parents, proudly convinced they are raising a child prodigy, create a frustrated youngster when they push the child into playing with toys outside the manufacturer’s suggested age range. Real safety hazards are presented when children are encouraged to play with toys beyond their ability to understand or handle safely.

The second rule of buying educational toys is to keep in touch with the child’s interests. Children grow and develop at rapid rates, both mentally and physically. Continually changing interests are a natural part of this development as the child explores new ideas and concepts. It is important for parents, and grandparents, to spend time playing with the child for a whole host of reasons. One of those reasons is that it helps the adult keep in touch with the child’s current interests. Play is how children learn and educational toys are tools of that play. It does little good to buy a small girl jigsaw puzzles and Teletubbies when what really interests her are word games and chemistry sets.

Educational Toys Should Serve A purpose And Stimulate The child

Choose educational toys that stimulate the child. How often have we purchased children a toy and watched them shove the toy aside and play with the box in which it was packaged? Educational toys are of two basic types. They are those that develop physical skills and those that develop cognitive skills. Legos, for example, are great educational toys for older pre-school and elementary school aged children. Legos invite children to become creative as they assemble these interlocking blocks into an unlimited myriad of shapes and designs. The activity of assembling the Legos also helps develop fine motor skills.

Beware toys that are so highly developed that the game does all of the play. Some video games fall into this category. The child does not have to think or even be especially adept or coordinated physically to play the game. These games may be an interesting diversion for the youngster, but they contribute very little to either the youngster’s creative or physical development.

When selecting educational toys, choose quality over quantity. We have discussed children’s continually evolving interests. Even so, we all too often overwhelm our children at gift-giving occasions such as birthdays, Christmas and Hanukkah. Youngsters go from toy to toy and cannot decide with which to play. If this only happens a couple of times a year the child will eventually sort them out and play with all of them. The problem is that many children are continually given new toys, not only at special occasions but also throughout the year.

Some children are given so many toys that they remain overwhelmed. They do not learn to appreciate the things that they are given. They can also develop a distorted sense of values. They begin to equate parental and grandparental love with the quantity of things they are given. Their expectations of what they will be given escalate into unrealistic levels. This is a disastrous characteristic if it is carried into adulthood.

Children overwhelmed by the number of toys they are given receive little benefit from the educational toys. They cannot concentrate on any one toy long enough to let their creativity blossom. Too many toys can be damaging to a youngster.

Parents and grandparents should also concentrate on toys with build-in quality. As we have already discussed, the toy should be designed to stimulate the child’s physical skills or creative abilities. The toy should also be safe and durable for the age group of children for which it was designed. The toy should be designed to hold up well under the abuse of play. It should not be constructed of potentially toxic materials such as lead-based paint. It should also be constructed in a manner where small pieces that can be swallowed will not readily be broken off and in a way that there are minimal risks of injury from sharp edges or corners.

While there are many small manufacturers of excellent toys, when in doubt choose toys made by top-rated companies with time tested brand names. Examples include Fisher Price, Disney games and Milton Bradley to name just a few.

Parents and grandparents can help their youngsters safely develop into happy, healthy and well-rounded young adults with some conscientious attention to the educational toys they choose. Just keep in mind the child’s level of development and current interest and choose toys that are appropriate for that age and interest. Make sure the toy will stimulate the child either physically or creatively. You want to stretch the child’s abilities, but not so much that the youngster becomes frustrated or so little that the child either becomes bored with the toy or lazy physically or mentally. Finally, if given the choice, select one or two quality toys rather than a room full of cheap toys.

Window blinds and Shades – Faux Wood Window blinds Key Shopping Tips Part 2

This is part two of the series Window blinds and Shades – Faux Wood Window blinds Key Shopping Tips, and we continue to share shopping experiences which will be helpful to your final purchasing decision.

The most important key tip to share with you here is that you need to know the dimensions of your intended blinds. Take for instance, you need to measure the height and width to the nearest one eighth inch for blinds mounted on the inside, while for those mounted externally, you need to include another extra one half inch more for privacy and protection. Whenever in doubt, always check for measurement directions directly from manufacturer hotlines.

All products we buy nowadays come covered by warranties. Your faux wood window shades too should come with warranty which include parts and servicing for both the opening, closing mechanisms as well as mechanical components of the materials. Check out the warranty and ensure that they are authentic, especially when you are buying from a drapery stop instead of your departmental store chain. Some brands do not require warranty mail in, while others have special arrangements with the stores to minimize the hassle of warrant mail backs.

While shopping for your faux wood window shades, do keep note that you have a choice with popular brands which have begun to manufacture window blinds and shades with fake wood composite materials, good variety and colors to choose from. Although of course, due to their brands, you can expect that they would cost much more. So take time to search for lesser known brands which have proven quality.

The price points vary from manufacturers, their brands and models. Some come in economical, basic, midline as well as exclusive lines which all cost differently with various types of materials, fabrics, designs and texture.

As faux wood window blinds are not new in the market, you will surely be able to find the right type that suits your overall theme, regardless of whether you are searching for your office, your home or for that matter, your very own home office. Indeed, they belong to one of the most hardy type of window blinds and shades which lasts, yet can be timeless in designs if you choose the right type to fit your purpose.

Shopping Tips To help you to Find Brand name Bargains

In the current economic climate, many people are struggling to enjoy the same kinds of lifestyle that they used to enjoy. However, others still seem to be keeping up with all of the latest fashions and are still managing to buy all of the best brands without any trouble. Many of these people have shopping secrets to help them to get the best products at the lowest prices. If you want to find out some of their shopping secrets, then read on to discover some top shopping tips.

One well kept shopping secret is to shop at outlet stores. Outlet stores sell top-quality, brand name goods at low prices. The goods aren’t damaged at all, nor is there anything wrong with the lines which are being sold. Products aren’t out of date and most outlet stores sell this season’s fashion, therefore these types of stores are an excellent place to buy fashionable items at low prices. Outlet villages are even better places to visit than outlet stores, because they allow you the opportunity to get cheap deals from a whole range of brand name stores, all in one place. The only negative thing about outlet villages is that they are often located outside of town centres, so they may be slightly harder to get to.

If you do not live near an outlet village, it pays to keep your eyes peeled for bargains elsewhere. If you are considering an item, but you are worried about the price, ask an assistant if there will be a sale soon. If you are lucky, the item will go in the sale, but this is not guaranteed. However, if you have already tried the item on in store, checking for sale items on the company website may be able to save you a pretty penny.

Another one of the top shopping tips is to be friendly to shop staff. Many people think that being more demanding with shopping staff can help you to get discounts, however staff members are more likely to help you if you are nice to them. If you notice an issue with a fixable issue, politely point it out to a shop assistant and they may mark the price of the item down for you. If you are friendly to shop assistants, they are more likely to help you out in other ways too, such as hunting down stock. They may even be able to give you tips about when the sale will start or when new stock will come in.

If you cannot afford full price items, one of the most successful shopping tips is to visit charity shops to see what is available. Although some items in these shops may have gone out of fashion, there are plenty of staple items which will not go out of fashion, such as shirts and plain tops. As well as being great places to find low cost items, buying from charity shops will also help you to support a good cause.

Five Easy to Follow Online Shopping Tips

While earlier the internet only connected people, today it has created a boom by connecting businesses. The internet today has come out as a new medium for shopping. Online shopping has grown enormously popular and is one of the fastest growing businesses across the globe. Shopping today has surpassed the boundaries of visiting malls, shopping outlets and stores. Online shopping has changed the old-fashioned ways of shopping. Everyone, be it the men or the women, younger generation or the older, all are going online and shopping. Today a lot of companies are creating online stores and hence creating their social presence. There are stores to cater both to the needs of sellers and buyers.

No matter, what kind of products you are looking for, you can find almost everything on the internet. Online shopping provides you with the convenience of shopping 24/7 without actually moving around. It provides you with the ease of having all the products under one roof. The product range in online shopping is mind boggling. There are huge bargain offers and the shipping of the product is really fast. You can have the product at your doorstep without actually moving out of your home.

Online shopping today has become more of a routine rather than a hobby. Billions of people today shop online. The combination of speed, convenience, diverse range of products, good deals on the product and the option of sending the product back if unsatisfied has made us addicted to online shopping. It has become so rampant also because people are saved from the pain of standing in long queues at the cash counter. But we must also remember to be careful while shopping online. You not only need your credit card but also a little awareness while shopping online. Here are five easy to follow online shopping tips:

Tip 1: Always shop from trusted websites
Always look for trusted, well known and respectable online retailers. With many E-shopping portals coming up, you need to be extra careful while shopping. Websites that are certified by Internet Trust Organizations such as ‘BB online’, must be preferred since they protect your privacy. Beware of misspellings and resist the temptation of the enticing sales.

Tip 2: Identify a secure web transaction
Never, ever buy anything from a website that doesn’t have SSL (secure sockets layer) encryption installed. One way to know whether the site has SSL is to confirm that the site starts from HTTPS://, instead of just an HTTP. Also a padlock symbol appears on the URL in the address bar.

Tip 3: keep it a secret
Always keep your personal details a secret. Never shell out details about your credit card or any other bank details unless absolute necessary. Be careful when it comes to entering personal information. Giving away too much information can give the hackers the required edge.

Tip 4: Be careful while using network
If you are thinking of using a public terminal to shop online, think again. If you still want to go ahead with the public terminals, remember to log out every time. Even if you are doing something as simple as checking a mail, be attentive. Also always use trusted Wi-Fi connection or better a privatized one. Also inoculate your computer with antivirus software.

Tip 5: keep checking statements
Never wait for the month end to go and check your bank statements. Go regularly to check your statements i. e. your credit, debit statements. Keep checking your online shopping receipts via mail. Keep a check for any sort of changes in the statement. If you find anything inappropriate address the issue immediately.

Applying these small tactics will save you from being a target of a cyber fraud.

A Man’s Guide to Lingerie: From Sexy to Elegant

When a man wants to buy a gift of lingerie for his partner, it can be a huge and bewildering task. Where do you start? So many brands and styles exist. What are the differences? This short and basic guide to styles and brands of lingerie will help to clarify the basics and will give the essentials necessary to ask for advice in a shop, department store or boutique.

There are 6 different categories of lingerie in the market: Sporty, Natural, Elegant, Designer, Sexy and special occasion, or Bridal Lingerie. Of course, these categories can overlap, Bridal or sexy lingerie can be made by a designer. Sporty lingerie can also be natural. Natural can be sexy. But understanding these six categories will help one to determine which lingerie to select.

Natural Lingerie, in general tends to be functional and less obvious. Simplicity, quality and comfort tend to be the major criteria for use. Darjeeling lingerie brand is for women who prefer the natural look.

The purpose of sporty lingerie is that the lingerie should support but not hinder the lifestyle of the woman. They should not be obvious under tight clothing and yet not give up anything in the way of functionality. Prada is well known for their sport lingerie. Sloggi developed a strong image in this area as well.

Elegant lingerie is designed to give the woman a look of subtle sensuality without being too obviously erotic. Many types and styles of elegant lingerie cross over with designers. Chantelle’s Riviera lingerie is one example of elegant lingerie

Designer lingerie gives a woman the feeling of being special. As few people will ever know she is wearing lingerie made by a designer, the woman who spends the money on designer lingerie is spending it mostly for herself. The focus is on style over comfort or quality. Dolce and Gabana, Versace and recently popular Agent Provocateur are a few important designers of lingerie.

Sexy Lingerie combines a wide range of styles and look. Many different types of lingerie can be included here, such as thongs or g-strings, teddy, corsets, garters, body stockings, sheer lingerie etc. To be sure, any of these can be included in other categories. For example a thong can be sporty or elegant. A corset can be sexy, provocative or elegant. Any of them can be made by a designer. But the overall look of these types of lingerie gives the woman a sexy feel. Victoria’s Secret has a focus on sexy lingerie. Fredericks is their fading competitor. Lola Luna specializes in G-Strings or thongs. Lady Marlene focuses on Bustiers. Lise Charmel of France combines seduction with fashion.

Bridal Lingerie is made especially for that one day for which a woman waits all of her life, her wedding night. Usually it combines a white, creamy color with elegant and sexy style. Comfort or durability is hardly an issue here, but sensuality and style are essential. It seems that every lingerie designer markets a line of bridal lingerie.

So which brand of lingerie do you buy? Mostly that depends on where you live. Lingerie tends to be national or regional. Though some manufacturers are attempting to become global, there is no one company dominating the global market:

o Chantelle Lingerie is one of the top brands of French lingerie, exporting to more than 50 countries. Passioneta and Darjeeling are Chantelle brands. However, Chantelle sales are still quite small in the usa.

o La Perla began as a small Italian manufacturer of corsets and is now becoming well known internationally as a manufacturer of lingerie

o Fantasie is a UK lingerie designer that focuses on lingerie in larger cup sizes. The uk represents, by far, the major sales for Fantasie.

o Triumph is a German lingerie manufacturer that like La Perla had its beginnings as a small local manufacturer of corsets and has grown to an international corporation. Sloggi is a brand which is owned by Triumph. Triumph is barely existent in North america.

o Victoria’s Secret was started in the 1977 by Roy Raymond who wanted a European style shop that was accessible to males as well as females. Raymond sold his company in 1982 to the Limited Inc and it has grown up to be the top US manufacturer of lingerie. However, Victoria’s Secret is almost unknown n Europe.

Jewelry As Gift – How and What to Pick

If you’re buying jewelry to gift to your girlfriend or wife, you might find yourself in a real mess because the trend keeps on changing and women hate to wear things that are out of fashion. So, you’d need to do a lot of research before picking any piece for your beloved one. You can visit showrooms or browse through websites to check out the latest trends. Wholesale jewelry is another option to discover variety in style. Research is an integral part of shopping. Therefore, you’d need to know what your girlfriend or wife likes to wear. What’s her taste of fashion and above all what irritates her.

Research is not limited to your girlfriend’s dislikes or likes rather an immense research on design, style and color of wholesale jewelry is also essential. No matter what are you opting: conventional jewelry store or website; knowledge about girlfriend taste and the style that works with it is very much required. If you’re little confused or don’t have experience in buying jewelry you can ask for a help from your friend or anyone you can trust. Large number of women are brand conscious, so considering this fact, always choose a piece that belong to the favorite brand of your girlfriend. In case, you try to add your creativity in her style, she’ll love it however, compromising with brand could be a little daunting process. Therefore, you can pick a combination of two styles from whole jewelry market but pick pieces of the same brand.

Diamond jewelry is another great option to present it to your girlfriend or wife. Moreover, this will work in most confusing situations like when you cannot decide what pick and what not to. Simple yet elegant designs are easily available in wholesale jewelry market especially when you talk about diamonds. Since diamonds can be purchased online as well as from showrooms or local vendors therefore, duplicates are used by the retailers to make profit. Most of us are not aware about the qualities of diamond hence; you should always go for wholesale jewelry shopping with someone who has got some knowledge in buying or selling diamonds.

These days, gemstones are also in trend. If your beloved one prefers wearing gemstones, you should not miss out a chance to wow her. Before picking gemstones from wholesale jewelry market, make sure you have educated yourself about these precious stones. Fake gemstones are being sold in the market without any hesitation as most of us are not aware about the qualities of these stones. To get rid of fake gemstones, you should always buy jewelry from an established retailer or an authentic website. There are several websites that allow you to get custom made wholesale jewelry for your girlfriend or wife. You can pick color that entice her and design that defines her personality. It will add uniqueness in the piece of jewelry with tinge of your love which will definitely give a new definition to your love.

Getting a Diamond Gift For your Girlfriend – The facts You Must know

If you decide to buy diamond as a gift for your girlfriend, care must be taken during the selection process. Diamonds are beautiful jewelries, and they are also investment, as the value of diamonds holds over the years. A diamond is certified by laboratories by its color, cut, clarity and carat. This certificate is the key to identify the value of the diamond, a must have in diamond purchases. Nowadays, people might like to shop online for its convenience and the competitive pricing, see our advice here for choosing diamond vendors to reduce the chance of being scammed.

The color of the diamond will determine how much light that can go through the gemstone. You can see more sparkles from a colorless diamond, and therefore its higher value compared to other colored diamond. The reflection quality of a diamond depends on its cut. Diamonds are mostly cut with fifty-eight facets. It is the different angles and finishes of the cuts that give the diamond the ability to brilliantly reflect the lights. A bad cut can affect the durability of the diamond, causing it to break unpredictably. A too thin a cut will cause the light to escape the diamond and lose its shine. The clarity of a diamond is very important in determining its value.

Inclusions of different sizes might occur during a diamond’s formation process, they reduce the clarity of a diamond and its ability to reflect lights. A flawless diamond is rare and therefore is more expensive. The perfect clarity of a diamond has to be validated by a skilled diamond grader under a 10-power magnification microscope. The weight of a diamond is measured in carats. One carat is equivalent to 200 milligrams. The smaller measure of a diamond is called points, a carat has 100 points. So if you get a one and a half carat diamond, it has 150 points.

Now you have an idea of the criteria of selecting a diamond, you can first go to the store, and deciding what shapes and sizes that you might like. Compare the prices on similar diamonds across the stores. A diamond is not brand dependent; you have to look into its certificate. A diamond grading report, or commonly known as a diamond certificate, comes from Gemological Institute of America (GIA). It certifies the color, cut, clarity and the weight of the diamond. GIA is independent of the jewelers. It issues the birth certificate of the diamond. You have to pay for it sometimes, it shouldn’t cost much, it authenticates your diamond and it is important to have for reselling. You can check whether you are overpaying by looking at the information on the certificate. If you decide to insure your diamond, you need to present your certificate.

You can choose to shop for your diamond online, there are more choices, and you can get better pricing. However, care must be taken in making the purchase, so you don’t lose your money. Once you have decided on a diamond, you need to check on the seller’s credentials. Do some research on the customer reviews about the seller on the internet, find out whether there is any consumer complaint with the Better business bureau? What about the seller’s policies on returns, refunds, and upgrade services? It is also important to find out whether the purchase price includes any additional services such as mounting, sizing, and free shipping. Before you make the payment, ask for a diamond grading report from an independent laboratory such as the GIA, HRD, EGL or AGS.

You can use a reputable escrow service if the purchase involves a large sum of money. Some escrow services could provide appraisal on the diamonds. Once they validate the true value of the diamond, they will complete the transaction by sending the merchandise to you, and releasing the fund to the seller. Diamond is the most beautiful gift you can give your girlfriend. Hopefully you find this article useful in helping you to purchase a diamond gift for your girlfriend. Go on and amaze her with the beautiful diamond.

How to Protect Your Electronics From Heat

1. 0 INTRODUCTION
In our modern society, we have become very dependent upon our electronic gadgets and appliances. Most households (in the U. S) have Personal computers with an Internet connection. If we solely looked at the Personal computer, we do a lot of thing with this product.

We communicate with our friends, family members and business associates.
We conduct financial transactions (e. g., buy or sell products on line)
We create all kinds of documents (which are very important to our personal and business finances/operations)
We store and play music (in the form of *. mp3 files)
We (increasingly) store pictures that have sentimental value (and could be tough to replace if lost).
For many people, anytime their “computer dies”, it becomes a major inconvenience in their lives. If you were to look at some other electronic systems that we typically have in our homes, such as

DVD Players
Gaming Systems (e. g., Playstation, X-Box, Nintendo, Wii, etc. )#)
Audio Entertainment Equipment
Video Recording Equipment (for you people that like to post videos on Youtube.
Appliances (such as Central Air conditioning Systems, Heat Pumps, Microwave Ovens, etc. )#)
HDTVs (e. g., LCD or Plasma)
All of these items entertain us, enlighten us and provide us with comfort. These products each require a considerable amount of money to purchase. Further, repairing and/or replacing these products is also quite expensive. Hence, I am quite amazed that people do not do more to protect their investment (in these electronic systems) and do whatever they can to extend the operating life time of these products.

In general, there are three (3) different destructive mechanisms that will either destroy or greatly reduce the operational life-time of your electronics. These three destructive mechanisms are

Heat
Electrical Surge/Spike Events, and
Electrical Noise
In this article, we are going to talk about HEAT. As we discuss Heat, we will cover the following topics.

How is Heat destructive to your electronics?
What can we do about heat – How to Protect Your Electronics from Heat and Extend the Operating Life of our Electronics?
2. 0 HOW IS HEAT DESTRUCTIVE TO YOUR ELECTRONICS
Heat is an artifact of electronics. All electronic systems generate heat. Electronic systems accept electrical power (current and voltage) from the power line (via the electrical outlet). The electronic system uses a portion of this electrical power to perform work (e. g., the function that you want it to perform, e. g., play a DVD, cook a bag of popcorn, etc). The remaining portion of this electrical power is converted into heat.

However, heat is also an enemy of electronic systems. Few things are more effective in reducing the operating life-time of an electronic system, than raising the operating temperature of the electronic circuitry within your electronic system. If you were to speak with an Electronics Device Reliability expert, he/she would tell you that for every 10 degrees (Celsius) that you raise the operating temperature of an electrical device; you reduce the operating lifetime of that device by 50%. The impact of heat (in shortening the operating life) of your electronics is “huge”.

3. 0 WHAT CAN WE DO ABOUT HEAT?
As I mentioned earlier, all electronics generates heat. There is no way to prevent electronics from generating the very thing that can destroy it. However, there are a couple of things that you can do to prevent this heat from doing so much damage.

1. You can work to remove this heat from the electronics (as quickly as it generates it), or
2. You can do things to try to help the electronics to not generate so much heat in the first place.

I will address each of these approaches below.

3. 1. REMOVING HEAT FROM THE ELECTRONICS
Many consumer electronic systems were designed with “Heat Removal” in mind. Some of these electronic systems (like desktop computers) contain “internal fans”. These fans were designed into these systems so that they could blow air through the area in which the system electronics resides. The intent behind having these fans to is blow the heat away from these electronics and to help keep them cool.

Other electronic systems contain “vents” (in their outer case) to provide an “escape path” for heat. Many of these vents are located at the top or in the “back-end” of the electrical system. On this basis, I have the following recommendations to permit the removal of heat from your electronics.

Make sure and keep papers, books, dust and other items from “blocking” the vents of these systems.
Leaving these items on top of your (DVD Player for example) will block the vents, and will not allow for heat to escape from your DVD Player. This will cause the temperature (surrounding the electronics) within your DVD player to rise; which will (in-turn) reduce the operating lifetime of your DVD player.

Make sure that the “back-end” of the electronic system is not “butt-up” against the wall or an entertainment cabinet.
It is important to make sure that there is sufficient air/ventilation space between the vents (in the back end) and the wall/cabinet to allow for Heat Removal.

Make sure and have your appliances (like your Central Air conditioning system or Heat Pump) serviced.
Whenever these appliances are serviced, the service professional will do various things (like clean out dust and debris from ventilation path), therefore maintaining an unobstructed path for heat to escape from these systems.

Make sure that the fan (inside some of your systems) is working.
If this fan stops working, then you need to get it repaired quickly. Failure to do this will result in your electronic system having an early meeting with the “grim reaper” or an electronic waste disposal site.

3. 2 REDUCE THE AMOUNT OF HEAT THAT THE ELECTRONICS GENERATE IN THE FIRST PLACE
Another approach to protecting your electronics from heat is to take steps to try to prevent your electronics from generating excessive heat in the first place. The amount of heat that is generated within an electronic system is often referred to as being related to the following expression for resistive loss: I^2XR, where:

I represents the amount of current flowing through an electronic system and

R represents the load impedance (or resistance) within this electronic system; and

I^2 denotes ” I being raised to the 2nd Power, or “I-squared”
From this mathematical expression, you can see that if we were able to reduce the amount of current flowing through an electrical system, this would certainly help to reduce the amount of heat generated within this electrical system.

QUESTION: How can you reduce the current that an electrical system uses? Doesn’t it require a certain amount of current to do its job? The answer to this question is “Yes”, an electrical system does require a certain amount of current and voltage (electrical power) to do its job. However, it doesn’t need to use anymore current than that. Hence, we recommend that you use TVSS (Transient Voltage Surge Suppressors) components in order to reduce the current level (flowing into your electrical system).

Now, I know that some of you may be “scratching your heads” and wondering, “How in the world will this reduce the amount of current flowing into my electronic system” and (in turn reduce the amount of heat that it generates)? The answer is this: Anytime there is a large amount of electrical noise or spikes, or other forms of distortion in the electrical voltage and current in the power line, this also results in the flow of additional current into your electrical system. By using the TVSS components, you are eliminating this excessive current (due to noise, glitches, etc. )#) from the “power line” current, flowing into your electronic system.

In this case, you have now accomplished the following:

1. You have decreased the amount of current flowing into your electronic system, (which is the “I” in the expression “I^2 X R”) – which helps a lot to reduce the amount of heat that the system generates.
2. By reducing the heat that the electrical system generates, you are now lowering the ambient (or surrounding) temperature in which your electronics operates.
3. Lowering the ambient temperature will often times also reduce the load impedance/resistance in your electronic system (e. g., the “R” in this expression) as well.

QUESTION: How can you reduce the load impedance/resistance in an electronic system? Isn’t that a design feature of the electronic system? The answer to this question is “Yes it is”. You cannot change the load impedance/resistance by very much. But, the reason why lowering the ambient temperature will also reduce the load impedance/resistance is that many resistors have (what is called) a positive temperature coefficient. This means that as the ambient temperature goes up, does the resistor value of this particular resistor.

However, the converse is also true. If you were to lower the ambient (or surrounding) temperature, then you would also lower the resistor value as well.

SO LET’S RECAP THE BENEFITS OF USING TVSS COMPONENTS:

Using TVSS components lower the amount of current flowing through your electronic system.
Lowering this current reduces the amount of heat that the electronic system generates.
This lowers the ambient temperature for the system electronics.
Lowering the ambient temperature also lowers the load impedance/resistance (R) within the electronic system.
Both the reduction of current (and the resulting reduction of the load impedance) would serve to significantly reduce the amount of heat that the electronics system will generates.

4. 0 OTHER ARTICLES IN THIS SERIES
Other articles in this series are listed below.

How to protect Your Electronics from Electrical Surge/Spike Events
How to protect Your Electronics from Electrical Noise
5. 0 CONCLUSIONS
In this article, we spoke about “heat” and how effective it is in reducing the operating life-time of your electronics. Heat is one of the three (3) destructive mechanisms that will either destroy or shorten the operational life-time of your electronics. The remaining two mechanisms are

Electrical Surge/Spike Events, and
Electrical Noise
We have also described some guidelines on how to protect your electronics from heat, and to extend the operating life-time of your electronics. In particular, we mentioned the following approaches:

1. Use (and do not thwart) the “Heat Removal” features of your electronic systems

Make sure that Internal Fans are working and
Make sure that vents are not blocks and that there is plenty of air space around the Electronic system to allow for the escape of heat.
2. Use TVSS (Transient Voltage Surge Suppressor) components to regulate the amount of voltage (and in turn) current that is flowing into your electronic systems: Minimizes heat generation due to resistive loss.

Vintage Jewelry Lovers – Protect Your Collection With these Jewelry Organizers

What does it mean when we call something vintage? The common misconception is that vintage items are also antiques. While this is often true, it is not an absolute. Vintage items can come from any era or period, even last year. In fact, the word simply means a period of origin or a date of manufacture. An antique, on the other hand, must be at least fifty years old. In this article, we will discuss vintage jewelry and how to keep it safe.

Like most collectibles, jewelry often appreciates in price, especially if it is vintage jewelry. The most expensive types of collectible jewelry are also antiques that were created in and are representative of different eras. The most important eras for jewelry design were Georgian, Early Victorian, Art Nouveau, Edwardian, Art Deco, and Retro.

Any serious collector or professional jeweler could tell you which era a piece of vintage jewelry belonged to on first glance. For example, jewelry from the Georgian Era, the earliest era for vintage jewelry, was handmade, which meant the quality of each piece was inconsistent. The designs were often inspired by nature, with lots of birds and leaves, and jewelers frequently used precious stones to decorate them. Pieces from this era are often over two hundred years old. Needless to say, they are expensive and very rare.

As you might expect, women who own rare collections of vintage jewelry can’t just keep them in a drawer. These pieces are often quite fragile and they can be damaged by dust, debris, or simply by jostling them around. That is why many collectors keep their vintage jewelry in a safe or safety deposit box. But for women who like to show their collections off to friends or perhaps even wear a piece or two on a special occasion, the only practical option is a good jewelry organizer.

There are many different types of organizers, from the classic jewelry box to the more commodious jewelry armoire. The type of organizer that you require depends upon the size and the type of jewelry in your collection. The standard organizer has separate compartments for earrings, rings, broaches, bracelets, and hangers for necklaces so that they don’t get tangled up.

If you are collector who only procures certain types of jewelry, like earrings or necklaces, then you might consider a specialty organizer. Folding earring screens, revolving earring organizers, and tiered earring holders can offer more protection and more space for a specialized collection. Most of these organizers can safely hold and display hundreds of pairs of earrings. For collectors who purchases vintage necklaces, necklace hangers or trees are the easiest way to keep your collection organized and safe.

Of course, most collectors do not own specialized collections. Most vintage jewelry aficionados procure all types of pieces from different eras or periods. They may have a fondness for Early Victorian or Art Nouveau or Art Deco jewelry. But whatever the period, they often need organizers that can store many different types of jewelry from earrings to broaches to necklaces.

The most popular organizer for the home is the upright jewelry valet. Like the standard jewelry box, the valet is designed to sit atop a dresser or on a vanity. It is about twice the size of a standard jewelry box and can accommodate small to medium-size collections. On average, the standard upright jewelry valet has four to six drawers for rings, broaches, pendants, and earrings. It may also have hooks on the inside of the swinging doors for necklaces or bracelets. For safety reasons, we recommend an organizer that has a lock and key.

The next step up from the jewelry valet is the jewelry armoire. These organizers are designed for people with own truly impressive collections that they have amassed over many years. The armoire organizer is available in two versions-the wall-mounted organizer and the free-standing jewelry armoire.